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Fees For Services/Consulting & Management Services
Direct Member Affiliation
Shell Vacations is recognized as one of the most respected independent vacation ownership developers in the United States specializing in the sales, marketing and hospitality management of our resorts and servicing of our members. Throughout its history spanning over four decades, Shell Vacations has remained at the forefront of innovation in both timeshare offerings and ancillary vacation-related services. In 1999, Shell Vacations introduced its points-based product, Shell Vacations Club, to provide its members access to a dynamic collection of 1.4 million worldwide offerings and unparalleled flexibility. Shell Vacations Club has developed, has affiliated or operates resorts in popular vacation destinations including Arizona, California, Hawaii, Nevada, New Hampshire, North Carolina, Oregon, Texas, Wisconsin, Canada and Mexico. With over 1,700 employees and 24 Affiliated Resorts, Shell Vacations Club services more than 115,000 member and owner families with a scalable platform.
What is the Shell Vacations Club Direct Member ("DM") Affiliate Program?
Shell Vacations's DM Affiliate Program provides timeshare developers with a cost-effective, turn-key solution for leveraging the state-of-the-art Shell Vacations Club points-based system and a means to offer Shell Vacations Club Resorts and benefits to their owners. Typically, the initial membership term is established for three years, with annual renewal each subsequent year.
What are the benefits of the Shell Vacations Club DM Affiliate Program?
- Opportunity to enhance most profitable sales by upgrading existing owners and attracting new purchasers to the Shell Vacations Club product.
- Additional tour flow from inbound Shell Vacations Club member reservations.
- Greater credibility by joining Shell Vacations Club large, internal exchange and points-based platform.
- 1.4 million points-based external benefits.
- No changes required to existing legal structure.
- Ability for owners to exchange their existing intervals or points for full access to Shell Vacations Club Resorts and benefits.
- Property Management and Rental Program Services offered by Shell Vacations Hospitality through a separate fee arrangement.
- Leverage Shell Vacations Club preferred relationships with strategic partners, affiliates, and vendors in areas such as external exchange, advanced sales skill training, loan servicing, and software.
- Member servicing, central reservations, and external exchange functions managed by Shell Vacations Club.
- Creative development of standardized sales, marketing and member materials.
Who is the ideal Shell Vacations Club DM Affiliate?
- A developer in active sales who would like a more competitive product and an attractive offering to increase sales to existing owners and new prospects. Equally ideal would be the HOA who has onsite sales personnel and would like to spur increased revenues.
- A minimum of 20 units available for Shell Vacations Club by sellout
- Interval International® member resort
- Interval resort designation of Premier, Premier Boutique or Select
- Locations in San Diego, Tahoe, Florida, Rockies, Caribbean, Latin America or other desirable destinations.
What does it cost to become a DM Affiliate?
There is no upfront charge. DM Affiliates pay incrementally for each enrollment and upgrade submitted.
What is the DM Affiliate responsibility?
- Build vacation ownership resorts.
- Create and manage sales and marketing programs.
- Continue to collect loan and maintenance fees.
Product & Servicing
- The Developer will continue to sell their underlying product, whether intervals or points.
- The Shell Vacations Club Direct Membership is sold as an overlay product providing access to the Shell Vacations Club points-based system that includes central reservations, 24 Shell Vacations Club Resorts and over 1.4 million external benefits.
- Typically, the Direct Membership term is set at 3 years, with an auto renewal in subsequent years.
- Direct members receive an annual allotment of Shell Vacations Club Points based on the intervals/points they own. Shell Vacations Club resorts may be used in increments of as little as one night, subject to minimum night stay windows.
- Shell Vacations Club reservation periods ensure owners have priority access to their Home Resort or Club.
- Members have access to Discounted Points stays and Discounted Point rentals.
- Members may bank/borrow points to/from the next year, share points between members, and rent points.
- Member Servicing, Central Reservations, Travel Services, and External Exchange functions are managed by Member Services.
- Members have an opportunity to enroll in the SVC Elite® program with a 15,000 point minimum.
- Members have access to the Select Connections™ program, allowing for direct exchanges with Bluegreen® Resorts.
- Interval International® membership is included as part of their SVC membership. SVC members enjoy a custom Interval Gold membership and SVC Elite® members receive a custom Interval Platinum membership.
- Members benefit from maximum Interval TDI trading power due to extended SVC bulk deposit lead times. Standard SVC point values apply to all Interval Full-week and ShortStay Exchanges™ based on the Travel Demand Index (TDI).
- Agents can process Loan/Maintenance Fee payments, provided a web-based payment vehicle is available.
- Delinquent members can be restricted from using points (an electronic interface is required for Loan/Maintenance Fee visibility).
Point Valuation
- Onsite visits will be scheduled to properly evaluate potential participating Direct Member resorts.
- A preliminary valuation may be performed, however, prior to the onsite visit.
- The point valuation will include factors such as location, supply, demand, seasonality, unit quality, unit size, and resort amenities.
- Additional information will be requested by Shell Vacations Club regarding inventory, demand, and owner use rights.
For further information about becoming a Direct Member affiliate
Contact Karen Buttice at kbuttice@ShellVacationsLLC.com or 847.564.4600, ext. 182.
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